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Google Learns SEO Thru Company Audit

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With the United States economy currently in decline, many business owners have closed down their retail establishments and have taken their business online. In 2009, Circuit City became the most notable business to reestablish itself via the Internet. Now I realize that it is really not that easy for most people to take their business to the Internet from the traditional retail setting, but there are many services that are available online, statewide, or even in your hometown that can help accomplish this task. Some services are free while other services come at a cost. Research is the best thing anyone can do to help decide which direction to pursue when taking your business online. Good quality research does not always come free, but the benefits are highly measurable.

Once you have done your research and your business is now online, the next thing that you may ask yourself the following question:

How do I get my website noticed on the Internet?

This question can be answered by utilizing a unique process envisioned  by the experts at Google and other search engines  known as Search Engine Optimization (SEO).

Google, in my opinion,  has become known as the “innovator” of the SEO process. SEO is a procedure which involves ranking sites at the top of major search engines like Google, Bing, Yahoo, and more. SEO is a tedious process in which many other so-called experts have tried to duplicate and failed. those who follow the SEO process often believe that it is a “push-button” operation because of the routine nature of the process. The real truth is that the SEO process requires consistency with the level of work that is involved. Google has taken the time to create and publish a free SEO Beginners Guide to help you learn the principles of SEO. Google has achieved paramount success due to advancements in technology and creation of new standards of web marketing and advertising and much more.

Despite the success Google has achieved, there is always room for improvement. During the month of March, Google conducted an internal review of standard operating procedures and policies relating to SEO to ensure that the highest level of standards have been met for a company as powerful as they are.

Matt Cutts, the manager of Google’s Webspam team, recently gave a presentation at Ignite. Ignite is a worldwide event where presenters gather to share information about what they are passionate about. In the video below, Matt discusses the rather hilarious findings as it relates to the company SEO audit.

[youtube]http://www.youtube.com/watch?v=x1iuqHdNfGo[/youtube]



Yahoo and Bing Fall in Love!

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 Ok, Ok, Ok, maybe it is not that glamorous, but yes, Yahoo and Bing have definitely formed a relationship. A relationship in my opinion has significant effect on searches that internet marketers or SEO experts love to do. To the average user of course, they may not care as to how the results are provided.

It has become apparent that Yahoo has “adopted” the technology that Bing uses to deliver search results in a certain way. This was a move I have been expected for some time. Since Google was determined to dominate the search market, Yahoo has given me the impression that they have decided to disappear from the “popular vote”nomination so to speak and focus on restructuring their business, their brand, and their focus on marketing.

Yahoo apparently become attracted to Bing when MSN changed their “image” to Bing, Yahoo decided to “flirt” with Bing and pass notes to each other during SEO class. I remember my days in high school when I was shy to meet a girl and ask her out, so I would play chicken and pass her a love note! Ladies and gentlemen, let me tell you, this technique never worked for me, so as you can probably tell I wasn’t the one with the most dates or any dates for that matter.

Today we are in the 21st century and anything is possible. I am several years older now along with being married, so I obviously cannot try that technique again, unless I want to have my wife stop feeding my face at night along with throw me out on the street. If other people want to try this technique, then by all means, hey knock yourself out!

This merger of harmony is just a sign of things to come! I have always believed that “what goes up, must come down.” Google has managed to become the “big dog” on the market, and I believe that Google will eventually “crumble” under the weight of fortune and fame thus Yahoo will be there to grab the baton and win the race.

Time will tell the tale! Ladies and gentleman, welcome to “Binghoo!”

Twitter Makes Congressional History – Your Tweets Remembered

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As a leader and innovator of technology in both the public and private sectors I am personally amazed at how far we have come with the advances in technology. With the concept of social networking on the rise, it is now much easier to share information among your friends, family, and followers. This really became evident when Twitter burst onto the scene and become a huge success. Twitter made history when it first arrived on the scene with its innovative messaging technology concept which grew in popularity. Twitter has made history yet again recently, this time, congressional history!

Last week various news networks reported that the tweets that you create on Twitter are now being archived in the Library of Congress. Tweets that are made from profiles on Twitter that are set to “public” status will now be archived. Despite this historical announcement, freedom of speech on Twitter has now come at a cost, that cost is “your privacy.”

Archival of tweets from twitter public profiles has some privacy experts and organizations concerned. Within the world of computing where information is delivered within a fast-paced environment in real-time, someone can see your tweets immediately after they are posted. I have seen people lose their jobs and tarnish their careers over what they posted on their Internet social network profiles.

The video below provides more information on this historic event. This news event today also teaches us a very important lesson:

What you say can and will be used against you!

Watch yourself out there on the internet and “Tweet Safely!”

[youtube]http://www.youtube.com/watch?v=s9DD5He_D94[/youtube]

First Amendment Right Costs $300 in Philadelphia

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Uncle Sam Wants You To Pay For Your First Amendment Right!
Uncle Sam Wants You To Pay For Your First Amendment Right!

Over the last decade I have come to the realization that “Freedom in America is not Free.” Ever since 9/11, the rights and privileges of American citizens have come under scrutiny from the government. There is no sense of privacy anymore and government leaders believe that increased federal regulation provisions are the answer to issues plaguing the government and its people.

If you believe that government intervention into the problems facing America today is the correct and only solution, then, I completely respect your opinion on this matter. I personally believe that government intervention is leading to the “suspension and/or removal” of our rights and freedoms and civil liberties. America was built on the concept of “free enterprise.” America is a country that was created “by the people,” and “for the people.” Allowing the government to intervene on certain matters certainly violates this concept. Just ask the residents of Philadelphia who’s favorite past-time or business function involves going on the internet and creating and maintaining a blog.

Philadelphia bloggers got a surprise in their mail recently when their city government asked them to purchase a “business privilege license” at the price of $300 dollars.  While it is required that all Pennsylvania business owners file for ownership right to their business with the Pennsylvania Department of State, what about those folks who blog for fun and without any intention of monetary gain?  That is a question one fellow blogger Marylin Bess had to answer. 

“The real kick in the pants is that I don’t even have a full-time job, so for the city to tell me to pony up $300 for a business privilege license, pay wage tax, business privilege tax, net profits tax on a handful of money is outrageous,” Bess says.

Bloggers would also have to find the money to hire their own accountants.  This, my friends is the perfect way to end a dream and destroy what fun we have as American citizens as a result of government intervention.  Perhaps this is a way for struggling cities to recoup funds from mismanaged governmental budget operations which put our country into the debt that it has in the first place.  Don’t blame the American people for government mistakes, take responsibility and blame yourself Uncle Sam!    

Best Things Come in Small Packages

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Throughout my childhood my mother always told me that the best things come in small packages.  As I grew older I realized that my mother was referring to the blessings of having a child and childhood memories.  While this belief may be common sense, there is no doubt the having children and raising them plays a critical role in defining family values and a family legacy.  As a married man, my wife and I realized that it is not possible for us to have children.  While we personally cannot have children, we have both nieces and nephews that we can help raise and participate in the creation of childhood memories.  While every child has skills and talents that help create such memories, every so often there is always one child that completely inspires everyone he/she meets.

Ladies and gentleman, meet Jackie Evancho. Jackie is a 10 year old native of Pittsburgh Pennsylvania who recently appeared on the popular reality talent show known as America’s Got Talent. In the video below, Jackie amazed the audience and the judges with her “incredibly developed” opera singing voice.

[youtube]http://www.youtube.com/watch?v=UFjdr2a7Sz0[/youtube]

With her beautiful flowing pink dress above a soft man-made cloud of smoke, Jackie’s performance symbolized an angel spreading it’s wings and sending a message of peace to the audience and the people tuning in. Talent judge Howie Mandel stated that the goal of the show was really to find that one gem, that one star from a place that they never looked before, well tonight, that gem, that star, was found!

Show judge Piers Morgan provided some humor when he asked Jackie if she was really 30 years old. Jackie replied with such composure and maturity that she was certain she wasn’t 30. Piers indicated that America was going to wake up the next morning going crazy for for a little girl who just sang like an angel. Piers was right on that note, Jackie’s performance has scored over one million views on YouTube, along with earning her trips to the semifinals, Orlando Florida and the Walt Disney World Resorts.

What’s next for Jackie Evancho?

While it is too soon to tell what will happen, it is important to always cherish moments like this. It is also important to be thankful for every opportunity given to you and to make the best of such an opportunity. Win, or lose, Jackie will always have a place in my heart along with being my inspiration. You have my vote and I wish you all the best in all your endeavors!

Internode Offers IPv6 Services

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Chart of Internet address and Network Documentation Recently CNN  issued a report indicating that the reservoir of IP addresses used to activate devices and navigate the internet is running low.  The internet has become incredibly popular since the concept of the IP address was introduced, and I wanted to take the time to answer some of the popular questions out there concerning this issue.

What is an IP address, and how does it concern me?

An IP address is simply a set of numbers that are created and  used to identify your computer or device on the internet and allow it to communicate on the internet with other computers and devices.  Such devices may include: cell phones, GPS systems, computers, home electronics such as DVD players, and much much more.  If you want to learn more about the origin of the IP address and how such an address is created, a future article will be posted on this blog so stay tuned!!!

Why is there a shortage of IP addresses and why is this a growing concern?

The internet when it was first developed and released worldwide, was only built to operate off a particular IP address naming  standard known as “IPv4.”  The IP address naming standard version 4 allowed approximately  4 billion predefined IP addresses to be available for use.  It is believed by many experts in my profession  are convinced that all remaining IP addresses will be utilized within a year.  Since the internet is constantly evolving, new devices are constantly being developed to allow for a more interactive and personal experience while surfing on the internet.

What will happen when we run out of internet addresses, will the internet crash?

Nobody really knows what will happen when the last of existing IP addresses are used up.  In my personal opinion based on my educational background in information technology,  the internet will not crash. The ability to create new devices and deploy them to the internet will simply not happen till this issue is resolved.  I believe that all devices currently in existence that are connected to the internet will work just fine.

Is there a solution to this issue in the works?

Yes, for more then a decade information technology experts who work for a company known as Internode have been working on the recreation of the “IPv4” naming convention standard to an updated model known as “IPv6.”  If you want to learn about the differences between the two standards, I will be proving a article for you with this information so stay tuned!!!!

My advice to everyone  is to just relax, everything will work out when it comes to this issue.  just enjoy what the internet provides for you.  The internet is constantly changing, and everyone has become dependent on it.  Everyone knows that this issue must be resolved.  Nobody can afford to have their businesses fail due to the internet going down for long periods.  Information Technology experts will not let this problem be around for long.  The internet serves as a backbone to our economy, and our economy cannot afford to fail despite tough times.  The economy will survive and the internet will too!